Why is my white gold ring turning yellow?

No matter the color, from rose to white, all gold begins life yellow in color.  It is through careful mixing with alloys that gold jewelry gets its strength and color. White gold is merely gold with more white colored alloy metals in its mixture.  Jewelry consumers prefer a bright white look to their white gold pieces, and as a result, manufacturers plate the white gold jewelry with a substance called rhodium to give it a bright white look. The rhodium is simply a plating over the slightly yellow white gold. Through everyday wear and contact with chemicals and soaps, this plating can wear off causing the ring to appear yellow. If your white gold ring has started to look yellow, don't worry, it can be plated with rhodium again to restore its original brilliance. If you love white gold, but don't want the maintenance of rhodium plating check out our line of rhodium free white gold rings!